https://youtu.be/A8dUExqjNog I hope you chose to look at the clip before reading the following observations. It is not too late, come back later for my observations. I took out a few powerful words from this clip which are: Back to the basics. Greats products. Great marketing. Great distribution. Not enough focus. Much simpler. Much better.... Continue Reading →
One Last Comment About AirPower Snafu
Apple announced the AirPower along the iPhone X. They didn't ship it and canceled the whole thing. Apple now look dump. If you want a good perspective on why Apple pre-announced AirPower, I suggest that you take ten minutes to read Steven Sinofsky excellent piece "Pre-Announcing as a Strategy" The idea of pre-announcing a product at... Continue Reading →
Top 15 Global Brands Over The Last 19 Years
Interesting tweet here where you can watch 19 years of the top 15 global brands ranking changing over time. Fascinating to look at the last five years... I wonder what this ranking will look like in 20 years from now. https://twitter.com/JackKosakowski/status/1098399087970283520?s=20